Welcome to Bennie in Bloom

Hello, hello! Welcome to my first blog. I’m Emily, a 5/1 Splenic Projector & the founder of Bennie in Bloom. I’ve always heard of blogs & never really knew much about them, but here we are figuring it out one step at a time.

In business, I’ve often heard people say, “No one cares about you; they just care about what you can do for them.” That idea always makes me hesitate to share about myself. But if I’m being honest, that sentiment doesn’t feel true to me- it feels kind of icky. One of my biggest gifts in Human Design (my conscious Sun) is Gate 56, the Gate of Storytelling, so I’m trusting that gift & sharing my experience.

Bennie in Bloom is a venture that means the absolute world to me. The name itself holds a ton of meaning. Bennie was my Golden Retriever, my soul dog. She was named after “Bennie & the Jets” because of a bonding moment with my younger sister & because she flew on a plane to America from Turkey. Yep, our little Turkey dog! You’re probably like, “how the heck did you adopt a dog from Turkey?!” I’ll save the specifics for another post, but long story short we adopted Bennie through Tattered Paws & Golden Hearts & it was the best experience.

It took Bennie a really long time to adjust & open up to us once she was brought home. We had her for a little over 3.5 years & I still feel like she had more room to let her walls down. Those that have experience with a rescue dog know—it takes a ton of time, patience & love. We got Ben in November 2019 & the beginning of 2020 is when the pandemic turned my world turned upside down. My hybrid work schedule shifted to fully remote so Bennie & I spent a ton of time getting to know one another. We really leaned on each other during that time, grew trust & became best friends.

Fast forward three years & she was a completely different dog. Her resilience was so inspiring to me. Watching her transform & seeing how brave she was truly got me in the feels—it was an honor of a lifetime.

In the beginning of 2023, we discovered Bennie had melanoma & our hearts were shattered. I had never experienced grief on that level before. When we lost her in July, I was beside myself. A friend recommended a therapist specializing in pet loss grief & in my desperation to ease the pain, I booked an appointment that same week. Over the following year, I worked with my therapist to grow, heal & embrace the same resilience Bennie showed me.

In therapy, I learned about human design, attachment styles, & so much about why I am the way I am. The experience helped me grow in ways I didn’t think were possible.

Part of that growth was realizing that my corporate job no longer aligned with who I’d become. I felt burned out, unseen & unfulfilled. I wanted to make an impact—to feel a sense of purpose & meaning in my work. All of my growth in therapy was because of Bennie & I realized I wanted to create something with all that pain & love I had for her—an ode to her & her legacy. And so, Bennie in Bloom was born.

I’m so excited to share more about human design with you through Bennie in Bloom. My goal is to help you feel truly seen, understood & empowered to live the life you were always designed to live.

I plan to share more details in the future—maybe through a podcast—but for now, I wanted to give a little more insight into how Bennie in Bloom came to be. I know this blog & my site will evolve over time as I continue to evolve, but for now, this feels right. Later will take care of itself—it always does.

Thanks for reading, friends.

Love, Em.